Despite the regulatory time period for getting a PMA through the FDA there has never been a better time for medical device sales. The good news is (as everyone in the industry knows) Doctors no longer share in the revenue stream. This is problematic for companies that have been stuck in the Dark Ages working through Doctors to facilitate sales yet opportunistic for those smart enough to generate high quality leads and then close customers directly. This sounds simple but is not. I'll go through the steps for doing so in this blog.
written by
Brad Richdale copyright 2011 all rights reserved
Bradford Richdale is a
medical devices professional
Bradford Richdale is the founder of this blog and a biotech company
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